Sprinx CRM | Blog

SprinxCRM – The Way You Drive Your Business

by Marketa Gsollhoferova

24/01/2012

14:31

While selling the SprinxCRM solution to our customers, we often hear the question „Why should I use this system?“ The question is valid and deserves attention. Many of our customers were able to manage their businesses using datasheets and documents and, at first, they don´t feel the need to make any changes to their work routine.

What is in CRM?

by Marketa Gsollhoferova

17/01/2012

13:26

Comments

As a business owner or a manager of a successful company, you are naturally interested in revenue growth. You have to make the company income grow while your costs should be getting lower — these two concepts are always united. Cost reductions might make you lose your business potential but, on the other hand, increasing the budget to support a bigger sales team won’t grow your profits by itself either.

Where Do You Draw the Line?

by Marketa Gsollhoferova

11/01/2012

16:53

Comments

It is well known that we all need to provide the best possible products and services for our customers to be able to survive in the very competitive business environment. We also know that all customers are unique and they cannot be seen as a single mass of money bringers.

CRM as a Tool for Customer Interaction

by Marketa Gsollhoferova

04/01/2012

13:45

Comments

In our recent post, we defined the set of Key Principles how to successfully adopt CRM in a company. But there´s still one more important thing to be said - your company won´t gain any profits overnight only by implementing CRM.

Ethics In Using Social CRM Principles – Is The Limit Sky High?

by Marketa Gsollhoferova

19/12/2011

13:41

Comments

During the last few days a huge wave of discussions hit the web since the moment the Dutch air carrier KLM announced their new initiative to allow people to choose seat mates via Facebook. This is exactly the kind of example when using social media for business purposes can be quite controversial. Is it better to find a seat beside a person who seems to match your preferences – or to know the person beside you evaluated you first?

SprinxCRM – The Way You Drive Your Business What is in CRM? Where Do You Draw the Line? CRM as a Tool for Customer Interaction Ethics In Using Social CRM Principles – Is The Limit Sky High? November 2011(2) May(1) February(1) December(1) November(1) October(1) September(1) August(1) July(2) June 2010(5) May 2010(2)

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